MOROCCAN INNOVATION IN THE SPOTLIGHT
Morocco pledges to support and promote its denim industry as well as reinforce the competitiveness of its companies.
The Moroccan Investment Development Agency ( INVEST IN MOROCCO), is exhibiting for the first time at DENIM PREMIERE VISION PARIS, an innovative and unique collection 100% MADE IN MOROCCO, designed by the world renowned denim visionary, FRANCOIS GIRBAUD. Through a traveling collection developed with the creator of the hem on the theme “CLEANING THE PLANET”, discover Morocco’s main advantages of a creative denim industry, with a leading-edge technical innovation committed in a responsible production. Biodegradable wash off products, dyes without using water…, alternative solutions which respect and protect environment.
This exhibition will also be an opportunity to showcase the creative and technical skills the Moroccan textile industry has to offer. Indeed, the Textile and Clothing Industry in Morocco is constantly evolving and exports are enjoying sustained growth. The sector enjoys the confidence and support of all public and private actors.
PRODUCING IN MOROCCO – A CREATIVE, RESPONSIBLE AND TECHNOLOGICAL ASSET
The Moroccan team will present the economic and industrial assets of Morocco within a conference “Moroccan denim sector: sustainable development, an engine for growth.”
On this occasion, the team will also propose concrete, 100%-Moroccan solutions to brands that seek to combine technological innovation, responsible production and creativity in their denim collections.
Wednesday 26 April at 10.30 am
Conferences and masterclasses area.
DENIM HAPPY HOUR WITH MAROC EXPORT
To celebrate denim and all its players, Maroc Export invites you to a festive happy hour in the heart of the area dedicated to Moroccan innovation!
Wednesday 26 April at 6 pm